Four billion. As 2020 comes to a close, the number of social media users is steadily approaching the 4 billion mark. That is one in every two people in the world liking, commenting, and sharing on social media. Naturally, your brand has to play in the new public square. When I started my career in […]
I can’t watch my clock anymore! The Tik Toks are so annoying.
Welcome to 2020. Tik Tok has become so popular that it’s embedded in our most mainstream jokes. But while you may look upon it derisively and dismiss it as the vacuous pastime of the hapless Gen Zs, it really isn’t.
If you are not already there; TikTok is a powerful marketing tool that your brand has to get on.